Ambassador Cruise Line describes itself as a "premium value" service, offering value-for-money breaks aimed primarily at the over-50s.
The company, based in Essex, first sailed out of Tilbury in 2022, with its first Ambassador ship - Ambience, now joined by Ambition. Guests can expect talks, a vast array of entertainment, and a healthy choice of restaurants.
The tag claims "best value at sea" - we'd be inclined to agree.
Belgium's second city frequently features on Dutch Waterways cruises, and it's easy to see why. Often dubbed a 'capital of cool', Antwerp is an excellent stop for cultural exploration. Spend your day spotting Art Nouveau façades, hunting for treasures in the fashion district or visiting the open-air sculpture park Middelheim. And don't miss the library at the Museum Plantin-Moretus, a UNESCO-listed site that celebrates the city's printing legacy.
Belgium's second city frequently features on Dutch Waterways cruises, and it's easy to see why. Often dubbed a 'capital of cool', Antwerp is an excellent stop for cultural exploration. Spend your day spotting Art Nouveau façades, hunting for treasures in the fashion district or visiting the open-air sculpture park Middelheim. And don't miss the library at the Museum Plantin-Moretus, a UNESCO-listed site that celebrates the city's printing legacy.
Here she is, Ambition. Our second lady of the sea. Aptly named to further emphasise our commitment to inspire and delight every guest to enjoy an authentic cruise experience effortlessly, and sustainably
Wonderful time. Excellent food, staff and entertainment. Cabins a little dated and aircon not always working but overall very happy and going on another Ambasader cruise this August. Very sad that this will be the last multi-generation cruise as Ambassader are no longer doing them. My family and I have loved all our cruises with Ambassader.
Great destinations … Carribean islands so a great taster cruise to research where to go another time…. Ship well run and excellent entertainment, but layout of pools a disappointment but not something that could be easily changed. Staff less attentive than on Fred Olsen, but still great service and food. Everything kept nice and clean despite being an older ship. Tours very competitively priced too. Great first time cruise with Ambassador but shame Trumps antics meant we missed our Cuba ( it had been that which had swung our choice between Fred 35 days and Ambassador 40 days including 🇨🇺 Cuba in the first place )
After years of saying we would never go on a cruise we finally took the plunge and booked our cruise with Ambassador, from start to finish it was a delight. The staff and service were second to none especially with our so who has Parkinson's, at buffet his plate was filled and taken to his table for him as his hands were shaking. The ship was spotless and the staff always had a smile. We enjoyed it so much that we have booked to sail with them next year.
1st class cruise staff excellent food 5* entertainment brilliant. My second cruise with ambience this year can’t wait to my next trip with them. Nothing too much trouble.
Third time in Ambassador, lovely staff, slower pace and most (bar a few entitled) fellow cruisers were very social too. Food above average. Excursions could so with some better planning , a bit of a bun fight getting off the ship, all they need to do is allocate people to coaches and stagger them off out of the theatre in 5 minutes intervals, rather than having 10 coach loads trying to fight their way off.
Had a deluxe suite with separate bedroom courtesy of upgrade programme, excellent .
Great cabin, the cabin steward was wonderful.
The food in all areas was lovely.
Entertainment was outstanding every night.
I also did a lot of activities- quizzes,choir etc.
But the best was the fjords and the places we stopped, and the outstanding scenery.
It was very last minute and I managed to get a solo cabin, knowing some friends would be on this cruise, so very exciting!
The staff were amazing, so helpful and friendly. The food was great... I'm a chef, so I know! Proper clotted cream with freshly baked scones at tea time, lovely fresh salads daily, anything you could dream of for breakfast, and such nice formal dinners in the Hollyrood.
We were lucky with the weather and had some brilliant days out in Spain and Portugal, but it always felt like going home walking back to the ship. Lots to do on sea days and of course, the lovely spa with so many different rooms to relax in. Slept like a log in the comfy cabin and had an all round wonderful time. I don't like Portsmouth Port but everything went smoothly.
